Food Service Executive-North Jobs in Unilever 2014
Description
Main Job Purpose
Exploit new and develop existing business for the total Foodsolutions portfolio of products within all relevant customer channels by using a combination of face-to-face selling, Customer Relation Management (CRM) and product demonstrations.
Job Purpose and Responsibilities
Sales Maximisation
§ Maximise sales of Unilever Foodsolutions products to ensure achievement of agreed targets by:
Ø Ensuring all designated customer accounts are serviced and maintained to the required standards;
Ø Achievement of Key Performance Indicators monthly as agreed with NSM & ASM;
Ø Calling on nominated catering outlets and influencing key decision makers with the objective to arrive at successful sales. Frequency/duration of call shall be consistent with the agreed work state and cost effective journey plan;
Ø Working with Area Sales manager and mapping out strategies and tactics to achieve sales area goals;
Ø Implementing sales strategies and tactics within assigned sales territory;
Ø Preparing a monthly plan for specified outlets to achieve category-wise and SKU-wise volume targets;
Ø Extending Food Solution product distribution and usage in all outlets thus increasing volume base as well as control and evaluating these accounts;
Ø Identify and support where possible and practical those chef organizations and other associations which can benefit Food Solutions.
Customer Relationship Management
§ Be fully operational in all Customer Relation Management (CRM) activities and methodology. This is achieved through the following activities:
Ø Maintaining and constantly improving the demonstration/ sampling to all customers;
Ø Continuously building good relationship with customers and networking with suppliers in the same industry;
Ø Handling customer complaints and objections.
Operational Tasks
§ Manage all operational issues that arise on the job or at the field. These include the following tasks:
Ø Ensure that all accounts pay any outstanding debts owed to company/ distributor within set procedure, and to assist on any debt collection efforts undertaken by company/ distributor;
Ø Maintain liaison with Distributive and Operator Account Management Teams, reporting any information relating to trade/customer activity that could affect the business. Also be responsible for implementing any tailored activity agreed by said teams;
Ø Motivate the redistribution stockists to actively support, promote and sell Foodservice products. Ensure that she/he operates in line with the overall Foodservice business strategy;
Ø Organize and maintain effective administrative systems to include CRC, contact strategy, Daily Field Report, expenses and work plan and to meet required deadlines for completion;
Ø Supervise, control and continuously evaluate any merchandising operation at territory level, and highlight any existing opportunities.
Support to Other Functions
- Support the marketing function in the launch of new product and formulation of brand strategies;
§ Communicate and co-ordinate with other departments to meet customer satisfaction, e.g. product development;
- Maintain liaison with account management and colleagues at territory level, to develop territory and individual account plan and implement agreed promotional activity;
- Ensure that agreed promotions with marketing are fully implemented and leveraged;
- Provide regular feedback to management team on new customers, business situation, distribution trends, market trends in catering (including kitchen techniques and constraints imposed by governmental policies) and competitors’ strategies;
- With the help of the ASMs, define any substantial changes in demand of particular products/ SKUs to the operations personnel.
Education
MBA (preferably with a food-technology/ sales and management background).
